The Mobile Commerce Prospects - Beschreibung, ISBN und Ausgabe

Alles Wichtige zu The Mobile Commerce Prospects

Mit The Mobile Commerce Prospects liegt ein Buch von Rajnish Tiwari vor, das der Kategorie Sachbuch zugeordnet wird und sich für alle eignet, die gezielt nach Literatur mit diesem Schwerpunkt suchen. A Strategic Analysis of Opportunities in the Banking Sector fungiert als präzisierende Ergänzung zu The Mobile Commerce Prospects und macht die Zielsetzung des Buches schneller erfassbar. Inhaltlich lässt sich The Mobile Commerce Prospects folgendermaßen zusammenfassen: Mobile Commerce has gained increasing acceptance amongst various sections of the society in previous years. The reasons for its growth can be traced back to technological and demographical developments that have influenced many aspects of the socio-cultural behaviour in today's world. The need (and/or wish) for mobility seems to be the driving force behind Mobile Commerce. The launch of UMTS technology has provided Mobile Commerce with the necessary verve.Mobile Banking presents an opportunity for banks to retain their existing, technology-savvy customer base by offering value-added, innovative services and to attract new customers from corresponding sections of the society. The customer survey provides evidence that such sections in the meanwhile include the affluent and financially relevant groups of the society in Germany. The time seems to be ripe to convert this non-negligible customer interest into business-driving customer demand. A proactive attitude on the part of the banks seems to be therefore recommendable.Many banks in Germany have come to regard Mobile Banking as a necessary tool for thwarting negative differentiation vis-à-vis rivals and to foster/retain an innovative image. This self-reinforcing dynamism is expected to gain currency in near-future so that Mobile Banking services could soon advance to a standard product - on the lines of Online Banking - offered by more or less each and every bank

Warum The Mobile Commerce Prospects relevant sein kann

Dass The Mobile Commerce Prospects in Deutsch erschienen ist, erleichtert die gezielte Auswahl für sprachspezifische Recherchen. Der Verlag Hamburg University Press und der Verlagsort Hamburg liefern zusätzliche Orientierung bei der Einordnung dieser Ausgabe. Im Kontext des Gesamtwerks von Rajnish Tiwari lässt sich The Mobile Commerce Prospects gezielt bibliografisch und thematisch einordnen. The Mobile Commerce Prospects spricht besonders Nutzer an, die sich für Bücher rund um Sachbuch interessieren.

Inhalt und thematische Schwerpunkte

Die Beschreibung zeigt, dass The Mobile Commerce Prospects klar dem Bereich Sachbuch zugeordnet werden kann: Mobile Commerce has gained increasing acceptance amongst various sections of the society in previous years. The reasons for its growth can be traced back to technological and demographical developments that have influenced many aspects of the socio-cultural behaviour in today's world. The need (and/or wish) for mobility seems to be the driving force behind Mobile Commerce. The launch of UMTS technology has provided Mobile Commerce with the necessary verve.Mobile Banking presents an opportunity for banks to retain their existing, technology-savvy customer base by offering value-added, innovative services and to attract new customers from corresponding sections of the society. The customer survey provides evidence that such sections in the meanwhile include the affluent and financially relevant groups of the society in Germany. The time seems to be ripe to convert this non-negligible customer interest into business-driving customer demand. A proactive attitude on the part of the banks seems to be therefore recommendable.Many banks in Germany have come to regard Mobile Banking as a necessary tool for thwarting negative differentiation vis-à-vis rivals and to foster/retain an innovative image. This self-reinforcing dynamism is expected to gain currency in near-future so that Mobile Banking services could soon advance to a standard product - on the lines of Online Banking - offered by more or less each and every bank Über die Schlagwörter Computer programming / software development lässt sich The Mobile Commerce Prospects auch in größeren Beständen gezielt auffinden.

ISBN, Revision und weitere Referenzdaten

Im Open-Library-Kontext ist das Werk über OL20929732W sowie die Editionszuordnungen OL28356491M referenzierbar.

Die zentralen Metadaten zu The Mobile Commerce Prospects

1. Thematische Tags: Computer programming / software development
2. ISBN-13: 9783937816319
3. Verlagsort: Hamburg
4. Kurzbeschreibung: Mobile Commerce has gained increasing acceptance amongst various sections of the society in previous years. The reasons for its growth can be traced back to technological and demographical developments that have influenced many aspects of the socio-cultural behaviour in today's world. The need (and/or wish) for mobility seems to be the driving force behind Mobile Commerce. The launch of UMTS technology has provided Mobile Commerce with the necessary verve.Mobile Banking presents an opportunity for banks to retain their existing, technology-savvy customer base by offering value-added, innovative services and to attract new customers from corresponding sections of the society. The customer survey provides evidence that such sections in the meanwhile include the affluent and financially relevant groups of the society in Germany. The time seems to be ripe to convert this non-negligible customer interest into business-driving customer demand. A proactive attitude on the part of the banks seems to be therefore recommendable.Many banks in Germany have come to regard Mobile Banking as a necessary tool for thwarting negative differentiation vis-à-vis rivals and to foster/retain an innovative image. This self-reinforcing dynamism is expected to gain currency in near-future so that Mobile Banking services could soon advance to a standard product - on the lines of Online Banking - offered by more or less each and every bank
5. Verlag: Hamburg University Press
6. Open-Library-Work-ID: OL20929732W
7. Open-Library-Editions-IDs: OL28356491M
8. Ergänzender Titelzusatz: A Strategic Analysis of Opportunities in the Banking Sector
9. Umfang: 233 Seiten
10. Verfügbare Sprache dieser Ausgabe: Deutsch
11. Primäre Kategorie: Sachbuch
12. Titel: The Mobile Commerce Prospects
13. Autor beziehungsweise Autoren: Rajnish Tiwari

Relevanz für Suche und Einordnung

The Mobile Commerce Prospects profitiert für die Auffindbarkeit besonders von der Verbindung zwischen Rajnish Tiwari, Sachbuch und den Tags Computer programming / software development, weil dadurch eine starke semantische Einordnung entsteht.

Wichtige Fragen zu Inhalt und Ausgabe

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